L’idea di un assorbente firmato può sembrare una frivolezza non necessaria, ma la prospettiva cambia radicalmente se scopriamo che dietro ad esso c’è un disegno ecologico, solidale e educativo. She’s Eve è infatti nuovo progetto di circolarità reso possibile dalle donazioni di giacenza tessile di Gucci: i tessuti di pregio della maison vengono riutilizzati e diventano rivestimenti per assorbenti lavabili.
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